Qualitative Data

  • Sex
    Female: 36.7%
    Male: 63.3%

  • Employment Status
    Full-time (35+ hours): 52.5%

  • Occupation Summary
    Executive, administrative, managerial: 14.8%
    Professional Specialty: 9.8%
    Sales: 8.5%

  • Age Levels
    25-34: 11.7%
    35-44: 22.4%
    45-54: 20.4%
    55-64: 17.4%

  • Household Income Levels
    $75,000+: 31.4%
    $50,000-$74,999: 29.1%

  • Children under 18 in household
    One: 14.8%
    Two: 11.2%
    Three or more: 9.2%

  • Own or Rent Residence
    Own: 87.7%
    Rent: 11.6%

  • Highest Education Level Attained
    College Graduate or more: 31.7%
    Some College (1-3 years, not graduating): 40.7%
Source: Release 1 Feb02-Jan03 Scarborough. Adults 18+, Indianapolis metro, Mon-Sun 6a-12m.